Central Bookings INTL.
Based out of The New York City the lifestyle brand’s anonymous founder, focused on showcasing a grittier side of the world with influences from the penitentiary system in the United States. The main focus of the brand as stated by founder: ‘ "Our aesthetic is what the masses chose and they know it. Surveillance has been the key to our success. We know what inmates need before they do. Central Bookings International™ is a criminal enterprise. This has been the motto and it will continue to be our motto. The game never changes, only the players. The first shall be last and the last shall be first!"’.